Lighthouse beam over a dark sea in black and white, ongoing website support retainer by Burgundy
webops  ·  WEBFLOW & SHOPIFY

Your Website
Keeps Moving

Ongoing content, UX, SEO, performance and development for Webflow and Shopify websites, with priorities agreed each month.
Send a brief
Book an Audit
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WHY THIS EXISTS

Your business keeps changing after launch. WebOps gives your team ongoing support to update, improve and develop the website as new priorities emerge.

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WHAT'S INCLUDED

Everything Your Website Needs After Launch

UPDATED
01

Content Updates

Website copy, images and everyday content are updated as your business changes.

02

New Pages & Sections

New pages and sections are designed and built around agreed business priorities.

03

UX Improvements

Key journeys are refined to make the website clearer and easier to use.

V1V2
04

UI Refinements

Layouts and components are improved as new content and requirements emerge.

< / >WSDEPLOYED
05

Webflow & Shopify Development

Agreed features, functionality and website improvements are developed each month.

PRODUCTSNEWNEWUPDATEDUPDATED+ 12 NEW
06

CMS & Product Updates

Collections, products and content structures are updated as publishing needs change.

07

Performance Optimisation

Speed and Core Web Vitals are reviewed as the website develops over time.

RANKINGS#3↑#7↑#12↑#1·
08

SEO Improvements

Metadata, internal links and on-page SEO are improved as content changes.

EVENTSadd_to_cartbook_a_callwhatsappnewsletterWK 01 — 08
09

Analytics & Tracking

Agreed events and tracking are updated when website priorities change.

MONTHLY CHECKFORMSLINKSCHECKOUTSPEEDREDIRECTSBACKUPSWK 01 · 04ALL PASSING
10

QA & Maintenance

Pages, forms, links and interactions are checked as updates are released.

11

One Request Queue

Requests move through one agreed queue without scoping a new project each time.

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Not included
Complete website redesign or rebuild
Full brand identity projects
Extended content production
Photography and video production
Emergency or 24/7 support
SCOPED SEPARATELY
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PROCESS

A Clear Rhythm, Month After Month

We agree on priorities, work through the available capacity and release completed improvements in a clear monthly cycle.

01
Onboarding
FIRST WEEK
02
WebOps Cycle
EVERY MONTH
W01
W02
W03
W04
W05
W06
W07
W08
W09
W10
W11
W12
01
Request
Stage 1
Share What’s Coming
Add pages, updates, fixes and improvements to one shared list.
02
Prioritise
Stage 2
Decide What Matters First
We agree on what should move forward within the available monthly capacity.
03
Design
Stage 3
Shape the Solution
Work that needs design is resolved before it moves into development.
04
Develop
Stage 4
Build the Update
Approved changes are developed in Webflow or Shopify and prepared for release.
05
QA
Stage 5
Check the Work
Each update is tested across relevant screens and devices before release.
06
Release
Stage 6
Put It Live
Completed work goes live and the next agreed priority moves forward.
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PRICING

Ongoing work. One monthly commitment.

From $2,500 / month

The monthly fee and available capacity are agreed around the level of content, design and development support your website needs.
BILLING
Monthly
Invoiced at the start of each month
Scope
Agreed within the available capacity
Outside Scope
Larger projects quoted separately
WebOps covers ongoing Webflow and Shopify work. Larger builds, migrations and complex functionality receive a separate scope.
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WHO IT'S FOR

For Teams Whose Websites Keep Moving

For
When WebOps makes sense.
01
ONGOING CHANGES
Your Website Changes Often
New pages, campaigns, content and updates are a regular part of how your team works.
02
EXTRA CAPACITY
Your Team Needs Support
You have website priorities ready but need help turning them into finished work.
03
CONTINUOUS IMPROVEMENT
There Is Always a Next Step
Content, UX, SEO and performance need regular attention as the website develops.
04
ONGOING OWNERSHIP
You Want One Team Involved
You want a team that knows the website instead of briefing someone new each time.
01 — 02 / 08
Not for
When another approach fits better.
01
FULL REBUILD
Most of the Website Must Change
If the foundation needs replacing, a focused Build project will be more effective.
02
OCCASIONAL UPDATES
Changes Are Infrequent
If updates rarely arise, individual support may make more sense than monthly WebOps.
03
OTHER PLATFORMS
The Website Uses Another Stack
WebOps focuses on Webflow and Shopify, where our experience is strongest.
04
EMERGENCY SUPPORT
Every Request Is Immediate
WebOps follows agreed priorities and timelines rather than providing emergency coverage.
01 — 02 / 08
Rolling fields with a single tree in black and white, where Burgundy builds websites: Webflow and Shopify
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PLATFORMS

Ongoing Support for Webflow and Shopify

WebOps keeps both platforms current, useful and easier for your team to operate.
Webflow
For ongoing pages, content, CMS, UX, SEO, performance and development improvements.
Learn more
Shopify
For ongoing storefront, product, campaign, UX, SEO and performance improvements.
Learn more
Both
For businesses operating a content website and storefront that need coordinated support.
Learn More
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SELECTED WORK

See what we’ve built

ENTERPRISE CONNECTED PLANNING
WEBFLOW
EliteEPM

Rebuilt the Webflow presence to make deep enterprise expertise easier to understand, trust, and act on.

EliteEPM website case study by Burgundy, coming soon: abstract blue and orange geometric render
COMING SOON
D2C ETHNIC FASHION
Shopify
Anuradha

Took a trusted offline fashion brand online with a Shopify storefront built around discovery, product depth, and easier buying.

Anuradha Shopify store case study by Burgundy: woman in traditional jewellery and a red saree against warm bokeh
COMING SOON
ENTERPRISE AI IMPLEMENTATION
WEBFLOW
Nexlyn

A brand system and Webflow website built for an AI company.
One visual language designed to hold from the first page to the last.

Nexlyn project cover from Burgundy web design studio: deep blue draped curtain
COMING SOON
HOSPITALITY & DINING
WEBFLOW
Mysore Refreshments

Bringing a legacy dining name online with a Webflow experience shaped around its heritage and modern identity.

Mysore Refreshments website case study by Burgundy, coming soon: elephant and temple arch motif in sand tones
COMING SOON
01 — 02 / 08
SEE ALL PROJECTS
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Things You’ll Want to Know

What Can WebOps Cover?

WebOps can cover new pages, content updates, UX, SEO, performance and ongoing Webflow or Shopify development within the agreed monthly capacity.
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MORE QUESTIONS
How does WebOps work each month?
You share upcoming requests, we agree on priorities and work through them within the available monthly capacity.
How quickly can you handle a request?
Timing depends on the request and current priorities. We set expectations before each item moves into production.
Can priorities change during the month?
Yes. We review the work already in progress and adjust the remaining priorities where capacity allows.
Do you only support websites Burgundy has built?
No. We can support existing Webflow and Shopify websites after reviewing their current setup.
What if we need something larger?
We identify work that exceeds the monthly scope and provide a separate project proposal before beginning it.
more questions
THE BURGUNDY AUDIT

Not Sure What Your
Website Needs Next?

Our 180-point audit reviews content, UX, SEO and performance to show what
needs fixing, what can wait and where WebOps can help.
send a brief
BOOK AN AUDIT
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FROM BANGALORE · SERVING GLOBAL B2B & D2C

Let’s Build Something
Worth Keeping

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